Infront has a big influence on the development of winter sports marketing as a partner to all seven Olympic winter sports associations and numerous additional rights owners.
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Infront

Infront is a leading sports marketing company managing a comprehensive portfolio of top properties. Infront covers all aspects of successful sporting events, including the distribution of media rights, sponsorship, media production, event operation and digital solutions. Headquartered in Zug, Switzerland, Infront has a team of more than 1,000 staff working from over 40 offices across more than 13 countries, delivering 4,100 event days of top class sport around the world every year. In 2015, Infront was integrated into Wanda Sports Group, part of Chinese conglomerate Dalian Wanda Group.
Recent Posts
Moving mountains - How Infront is instilling its corporate culture
October 5, 2022
by Infront
Corporate culture is a phrase touted often by HR and asked about frequently by potential employees. And with good reason: Employee satisfaction is strongly correlated to it; with well-documented examp...
The balance of technology in broadcast
September 7, 2022
by Infront
Broadcasting sporting events is always going to be linked to delivering the best coverage for fans and the technology we need to achieve this. Constantly questioning how we work and what tools we work...